Why are there so many TV commercials now for drugs?
Intrigued, I did a little searching, and came up with the article below, which provides a bit of history as to how drug commercials have become so common.
It's already a few years old, but what it says still seem to be very relevant.
From the article:"The United States and New Zealand are the only countries in the world that allow direct-to-consumer advertising of pharmaceuticals. Most countries banned the practice in the 1940s."
"Advertising to consumers puts physicians under a new kind of pressure. If they want to keep you as a patient, and if giving a prescription for a drug that you asked for keeps you happy, they might do it ... The prescriptions that patients ask for may be unnecessary (though harmless) and expensive, but the physician yields a bit of power to keep the patient happy."
"Most commercials are for new medications, in their first year on the retail market ... They also cater to patients who will be taking the medication for a long period."
"For every dollar spent on ads for drugs, over four dollars in retail sales are garnered. A May 2011 study showed that new drugs that feature direct-to-consumer advertising are prescribed nine times more than their new counterparts that lack consumer advertising."
Presumably the situation hasn't changed much in the past eight years, and may have even gotten worse.
The article goes on to talk about
"pharma badvertising," and gives a couple of video examples of commercials for drugs. Interestingly, a couple of the videos given seem to have been removed, because of, the text tells us, "account termination." It doesn't say why.
But we don't really need examples of such commercials anyway. All we have to do is turn on our TVs.https://io9.gizmodo.com/sick-of-pharmaceutical-ads-heres-why-they-wont-go-away-5853356