The U.S. congress passed the following this year (I think they do this each year):
http://www.govtrack.us/congress/bill.xpd?bill=sr110-288
... which was signed by the president to declare September 2007 Prostate Cancer Awareness Month in the U.S.
I am curious what you've heard is going on in your area either supported by your health care professionals or other organizations, or if you're doing anything special yourself to support awareness.
Some are having treatment in September, which will certainly support awareness. 
I'm trying to determine how I can best help. At least I'd like to find some bumper stickers to promote awareness!
Thanks in advance,
Idaho